If you would rather watch a video than read, pull the video below up to full screen.
MADE YOU LOOK! While you surely aren't throwing darts blindly if you are a marketing company, I think our offerings and consultation can bring even more precision and higher ROI to both you and your clients. If you would like to watch a video exemplifying one of our approaches before reading more, pull the video below up to full screen.
The app shown above requires customer data from you including address and value of sales if available, and returns mathematically ranked suggestions of who is most likely to be your next customer and how much they may be worth. We can see below an uploaded spreadsheet with simulated data as the input in this example. The app itself provides value leading to higher ROI because it:
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- Has parcel data and demographic data from whole states, counties, and cities that you may be interested in down to address level
- Allows you to merge your sales data with our data (mentioned above) and automatically builds a predictive model int the background which says the probability of any address being your next customer, and how much they may spend based on their similarities and differences from your current customers.
- Allows finding clusters of desirable targets using our heatmap tool.
- With this information you can have higher ROI campaigns whether it's mailing, digital advertising, or other approaches.
The uploaded data is automatically joined with the data that exists in the app with various demographic variables and builds a model to find patterns and predict who is most likely to be your next customer and how valuable they may be based on their similarity to attributes of your current customers
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The final takeaway here is that with our services you can understand your market opportunities to more precisely and more effectively allocate your effort and budget for selling your services to get better returns.
